New focus on fitness

The CSP has become an official partner of a major government campaign to get the nation healthier.

The Department of Health’s Change4Life campaign, launched on 3 January, aims to promote a ‘lifestyle revolution’ by supporting people to eat well and exercise more in an effort to combat the increasing health problems associated with obesity. Health secretary Alan Johnson said: ‘Obesity is the biggest public health challenge the country faces. If we don’t take action now we will condemn our children to reduced life expectancy. That’s why we are aiming to create a lifestyle revolution that will help families to eat well, move more and live longer.’ In becoming a partner, the CSP will join a host of other national and local partners from within government, healthcare, the media and the commercial and voluntary sectors, including supermarkets and fitness associations. The campaign is being promoted through ITV, which is encouraging viewers to pledge to lose weight and track their progress over eight weeks. The CSP aims to link initiatives that are being developed as part of its Move For Health campaign with Change4Life. Bridget Hurley, CSP professional adviser, said: ‘Change4Life and Move for Health have common aims and objectives, to enable the public to develop and maintain a healthy, active lifestyle in order to prevent disease and stay healthy.’ She added that the work was also challenging the public perception that physiotherapy’s role is purely reactive.
Louise Hunt

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