The Chartered Society of Physiotherapy The Chartered Society of Physiotherapy

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marketing your business

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Frontline article - Posted on 20/11/2012

As a physiotherapist, you know your business – even though you might not like to define it in such commercial terms. If you ...

Making the business case

Page - Posted on 22/08/2012

22 August 2012 Download documents and resources to help make the case in a changing commissioning environment. ...

Making the business case: it's your business

Publication - Posted on 20/07/2012

The aim of this guide is to help physiotherapists and physiotherapy service providers get to grips with the commissioning/planning process. ...

NHS Scotland

Page - Posted on 03/04/2012

Having the skill to effectively market your service to the right audiences may be the key to the survival of your service. Key ...

Patients and potential patients

Page - Posted on 27/03/2012

Many people know about physiotherapy, and will choose to access it either privately or by self referral, where available. ...

General Practitioners and Consultants

Page - Posted on 27/03/2012

General Practitioners have several roles with the overall healthcare system. Referrer Patient confidant and potentially ...

Influencers

Page - Posted on 27/03/2012

Influencers are identified key individuals who are in a position to exert influence on the use or funding of your services. ...

Marketing: identifying your core audiences

Page - Posted on 27/03/2012

Physiotherapists and physiotherapy staff should work hard to identify core audiences in order to maximise engagement. Audiences ...

Private practitioners

Page - Posted on 27/03/2012

Having the skill to effectively market your service to the right audiences has always been key to success within private practice. In the changing national healthcare systems, new opportunities are arising. ...

Independent and voluntary sectors

Page - Posted on 27/03/2012

Having the skill to effectively market your service to the right audiences may be the key to the survival of your service. ...

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